The Pad Man Revolution - Say NO to Nicotine

In the minute-long film released on January 1st, Pad Man Lakshmikant (Akshay Kumar) approaches a man named Nandu smoking a cigarette, who is waiting outside a hospital. When asked why he is waiting so nervously outside the hospital, Nandu responds women's problems.

In a subtle but powerful moment, Pad Man asks Nandu about the price of his cigarettes, before pointing out that for the same 10 rupees he could have bought a sanitary pad for his wife, saying: “With the money you spend on cigarettes you can save two lives – yours and your wife's."

Pad Man will hit North American theaters on January 26.